NYC & COMPANY ANNOUNCES DATES FOR NYC RESTAURANT WEEK® SUMMER 2013
NYC & COMPANY ANNOUNCES DATES FOR
NYC RESTAURANT WEEK®
—More Than 300 of New York City’s Finest Restaurants To Offer Three-Course Dining Deals July 22–August 16—
New York City (June 5, 2013) — NYC & Company, New York City’s marketing, tourism and partnership organization, announced that NYC Restaurant Week returns this summer. The dining event, under the banner “Summer’s Biggest Week,” offers New Yorkers and visitors 20-plus days of dining deals from July 22 to August 16, Mondays through Fridays, with Saturdays excluded and Sundays optional. Guests can enjoy three-course prix-fixe lunches for $25 and three-course prix-fixe dinners for $38 (excluding beverages, gratuities and taxes). Diners can begin to make reservations at more than 300 participating restaurants starting July 8 at nycgo.com/restaurantweek.
“NYC Restaurant Week offers visitors and New Yorkers the perfect opportunity to try a new cuisine and sample the various offerings of New York City’s finest dining establishments at an affordable price,” said NYC & Company CEO George Fertitta. “Innovative programs like NYC Restaurant Week showcase the vibrancy and diversity of New York City and help spotlight and support one of the City’s most important industries.”
“Dining is one of New York City’s most meaningful and compelling experiences,” says Tracy Nieporent, Chairman of NYC & Company’s Restaurant Committee. “NYC Restaurant Week brings together a community of restaurants inspired to offer our guests the quality, variety and hospitality that makes New York City the dining capital of the world.”
NYC Restaurant Week, the first and largest dining program of its kind, was created in 1992 for the Democratic National Convention in New York City. The popular program supports the City’s thriving restaurant industry, which employs more than 200,000 people and grosses annual sales exceeding $12 billion. New York City offers more dining options than most states do, boasting 24,000 restaurants and food service establishments.
Consumers’ enthusiasm for the program remains strong. According to OpenTable, approximately 210,000 diners were seated though online reservations during the Winter 2013 promotion, generating over $6 million to participating restaurants. In addition, reservations via mobile device increased by 65% over the Winter 2012 promotion.
A full list of the summer participants will be available when reservations open on July 8 at nycgo.com/restaurantweek.
NYC Summer Restaurant Week is produced by NYC & Company and presented by Founding Sponsor American Express and Participating Sponsor Google Maps.
About NYC & Company:
NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide. For more information, visit nycgo.com.
Contact: NYC & Company/Kimberly Spell 212-484-1270
NYC & Company/Emily Mayrath 212-484-1270