press releases

communications

by NYC Editor, 10/10/2008

 
  • print


NYC & COMPANY ANNOUNCES RETURN OF LUXURY HOTEL THIRD NIGHT FREE PROMOTION


10 Hotels in The Signature Collection Offer a Third Night Free this Summer

New York, NY (June 17, 2008) NYC & Company, the official marketing, tourism and partnership organization for the City of New York, today announced that 10 luxury hotels in The Signature Collection will participate in the Third Night promotion this summer. The program gives visitors a complimentary third night at 10 participating hotels after booking and paying for two consecutive nights, from July 1 to Sept. 1, 2008.

The Signature Collection’s" Third Night promotion is a perfect way for New York City visitors to indulge in the City’s finest luxury hotels while getting tremendous value,” said George Fertitta, CEO of NYC & Company.

The hotels participating in the program this summer include: The New York Palace Hotel, Hotel Plaza Athénée New York; Jumeirah Essex House; Loews Regency Hotel; The London NYC; The Plaza; The Sherry-Netherland Hotel; The St. Regis Hotel, New York; Trump International Hotel & Tower; and the Waldorf Towers.

"The Third Night promotion has proven to be a great way for the Signature Collection Hotels to convince people to take more time in exploring this incredible city,” said David Taylor, Chairman of the Signature Collection, and the Executive Director of Marketing for The New York Palace Hotel. “We often find that our guests, knowing the third night stay is free, are inspired to enjoy even more of New York’s shopping, dining and entertainment options.”

NYC & Company also today announced that luxury retailer Saks Fifth Avenue has confirmed its participation in the summer Third Night promotion. Signature Collection Third Night guests will receive a VIP package at Saks Fifth Avenue’s flagship store as an added benefit, which includes an exclusive personal shopping experience in the Fifth Avenue Club.

“Saks Fifth Avenue is pleased to participate again this summer in the Signature Collection’s Third Night promotion,” said Kimberly Grabel, Senior Vice President Marketing Saks Fifth Avenue. “We believe our VIP shopping experience is the perfect compliment to a Signature Collection three-night stay and look forward to welcoming these visitors to our flagship store.”

The Signature Collection is a collection of 17 luxury hotels in New York City, including: The Carlyle, A Rosewood Hotel; Four Seasons Hotel New York; Jumeirah Essex House; Loews Regency Hotel; The London NYC; Mandarin Oriental, New York; New York Palace; The Peninsula New York; The Pierre New York; The Plaza; Hotel Plaza Athénée New York; The Ritz-Carlton New York, Central Park; The Ritz-Carlton New York, Battery Park; The Sherry-Netherland Hotel; The St. Regis Hotel, New York; Trump International Hotel & Tower; and The Waldorf=Astoria. The program was initiated in 2001 through the efforts of NYC & Company.

Detailed information on the promotion is available at NYC & Company's website, nycgo.com.

About NYC & Company
NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide.

Contacts
Kimberly Spell
NYC & Company
tel 212 484 1270
kspell@nycgo.com

Chris Heywood
NYC & Company
tel 212 484 5458
cheywood@nycgo.com