Travel Trade Newsletter

travel trade Spring 2010

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NYC & Company''s Travel Trade Newsletter

Spring brings a lively energy to New York: the City''s restaurants open their outdoor tables, while people swap heavy coats and snow boots for bright dresses and short sleeves. With all of the zoos, parks, botanical gardens and festivals that come to life in NYC in the warmer months, it''s the perfect time to plan a trip. Read on for information and updates about what''s new in New York City, including:

  • New itinerary ideas
  • Special events and exhibitions
  • Theater and hotel updates

Looking for new itinerary ideas?
Countless television shows and films are set in or inspired by New York City, from past hits like Friends and Annie Hall to current favorites such as 30 Rock, Law & Order and the Sex and the City franchise. Consider some of these events and tours to explore the City''s important role in these industries—maybe you’ll even spot a few stars:

May is Bike Month in New York City. Cycling is great exercise—not to mention a fun and eco-friendly way to get around—and thanks to recent initiatives from Mayor Bloomberg, NYC is becoming more bike-friendly. Pedal your way around the City with these bike tours and rental companies:

  • On May 2, join the TD Bank Five Boro Bike Tour, an annual ride that attracts more than 30,000 participants.
  • Bike the Big Apple offers guided tours on two wheels, including rides along waterfront paths.
  • In addition to its bicycle tours and rentals, Bike and Roll presents Free Bike Fridays on Governors Island, letting visitors explore this idyllic area of the City for free on Fridays throughout the summer (June 11–October 8).

A large-scale renovation of Brooklyn Bridge Park is well under way. Some sections are already open, and Piers 1 and 6 will open in the coming months. The park offers a one-of-a-kind view of the NYC skyline along the East River waterfront and is a great place to walk, play and picnic within sight of one of the world’s most beautiful bridges.

Among its many famous cultural institutions, New York City is home to Lincoln Center for the Performing Arts, which is celebrating its 50th anniversary this year. On April 29, the New York City Ballet kicks off its 2010 season with performances running through June 27. The program features more than 40 ballets, including 29 by NYCB’s founding choreographers, George Balanchine and Jerome Robbins. Enhance the experience with Lincoln Center''s guided tours, some of which offer a peek backstage. For groups, consider a Meet the Artist custom program.

Upcoming special events and exhibits
Helping to mark the Brooklyn Botanic Garden''s centennial, the Cherry Blossom Festival (or Sakura Matsuri in Japanese) is a great way to celebrate the coming of spring. Experience both the beautiful flowers and Japanese culture through music and performances.

Celebrate the Museum Mile Festival on June 8, when you can enjoy free access to some of the City''s most renowned museums from 6 to 9pm. From 82nd to 105th Streets, Fifth Avenue shuts down for the festivities, which include live music, street performers, children’s activities and more.

Watch pilots make daredevil loops and dives over the Hudson River at the Red Bull Air Race’s first event in New York City from June 19 to 20.

New York City is where the gay rights movement first gathered momentum more than 40 years ago in the United States, and is still central to the country''s LGBT community. From June 19 to 27, celebrate Pride Week where it all started with a full roster of exciting events, culminating in one of the biggest pride parades in the country. Visit for more details.

The annual Macy''s Fourth of July Fireworks will once again light up the sky over the Hudson River.

View our complete Calendar of Events, and keep up to date on the hottest in NYC shopping, dining, nightlife, and more at

Theater updates
Broadway is brimming with new shows this season, many of them featuring well-known celebrities in their casts, such as Liev Schreiber and Scarlett Johansson in A View From the Bridge; Kelsey Grammer in La Cage aux Folles; Denzel Washington in Fences; and Bebe Neuwirth and Nathan Lane in The Addams Family. Preview these shows and more at

In addition to the many Broadway options, New York City is home to two Cirque du Soleil shows this season: the wacky circus variety show Banana Shpeel is playing at the Beacon Theatre through August, while the creatively bug-themed Ovo opens at the Big Top at Randall''s Island on April 9 and runs through June 6.

Hotel updates
The following hotels have recently opened:

Andaz Wall Street
75 Wall St. (at Water St.)
Guests get VIP treatment from the second they step into this chic new hotel: the check-in counter has been replaced with a relaxing lounge, replete with complimentary glasses of wine. Andaz Wall Street offers a luxurious experience in Manhattan''s Financial District, which features a restaurant with spectacular East River views, a bar, a fitness center, a spa and much more.

Distrikt Hotel
W. 40th St. (bet. Eighth and Ninth Aves.)
The Distrikt Hotel is wholly inspired by the essential beauty of Manhattan, even featuring a 12-foot "Central Park" living wall in the lobby. Comfort is just as much a priority as design at the Distrikt, where the rooms feature Simmons Beautyrest beds, luxurious Frette linens and towels and, perhaps most important, airport-quality windows so you’re sure to get some shut-eye.

World Center Hotel
144 Washington St. (near Albany St.)
Located in the heart of the Financial District, this modern hotel offers breathtaking views of the Hudson River to the north and the Verrazano Bridge to the south. For a truly spectacular experience gazing at the cityscape, head to the View of the World Terrace Club at the top of the hotel, complete with indoor/outdoor dining terrace, bar and lounge.

The following hotels are scheduled to open this spring:

Trump Soho
246 Spring St. (at Varick St.)
Guests at this downtown hotel will be just steps away from some of the best shopping that the City has to offer. Among the amenities planned is an exclusive club at the top of the hotel cleverly named SoHi.

The Chatwal
130 W. 44th Street (off Broadway)
A landmark building on Broadway has been glamorously remodeled into an art deco masterpiece in the heart of the Theatre District. The Chatwal is the perfect retreat after a Broadway show or an ideal launchpad to explore the many vibrant surrounding neighborhoods.

Sheraton Brooklyn
228 Duffield St. (bet. Willoughby and Fulton Sts.)
Downtown Brooklyn''s stylish new hotel is close to other borough neighborhoods of interest, such as the historic Brooklyn Heights, hip Williamsburg and family-friendly Park Slope—but is still less than 10 minutes away from Lower Manhattan by subway.

For a complete listing of New York City hotels under development view our Hotel Development Fact Sheet.

NYC Online Training Academy
Become a New York City Specialist and learn insider information on the City’s hotels, shopping, dining, culture and more. Register now at The program is currently available in Australia, BeNeLux, Canada, China, France, Germany, India, Ireland, Italy, Japan, Korea, New Zealand, Scandinavia, Spain and the United Kingdom. We are in the process of expanding the program to additional markets, so please check back if your country is not listed here.

The NYC & Company Travel Trade Pass, which provides special offers for travel professionals visiting the City, now includes additional offers exclusive to New York City Specialists who have successfully completed the Online Training Academy.

The NYC Official Travel Planner, a comprehensive guide to the City''s accommodations, dining, nightlife, transportation and more, is now available online.

For more information
Should you have any questions or require additional information, feel free to contact us directly at or contact your local office. For general information, including a calendar of events and other essential information about New York City, please visit